Everybody initiative,” said Jared Wangler, founder of Valiant Management Group, one of three businesses that teamed up to sell the merchandise. “In 48 hours, more than $50,000 was raised by the Michigan Vs. Since the merchandise became available on Friday, more than 10,000 items were purchased in Ann Arbor and online by customers around the world. Players on the team along with hundreds of student-athletes from other sports are getting a cut of the proceeds. Everybody” gear before and after playing Penn State, and their fired-up fans are buying similar merchandise. A judge scheduled a hearing for Friday in response to the school’s attempt to at least temporarily lift the Big Ten’s penalty for a sign-stealing scheme.
The Wolverines are also competing with the conference. The game will likely have a spot in the conference championship game and an expected bid to the College Football Playoff at stake.